Web Technology and Consulting From a Business Point Of View

Posts tagged ‘search engine marketing’

When Do People Use Devices?

Device Usage

If you are in marketing or small business you are always trying to figure out when the best times are to be advertising or posting to reach your audience. Google did a study about when queries were being done throughout the day and what device people were using. Take a look at this graph.

 

Coppermoon is a full service Web Design & SEM firm which aims to help businesses compete in this digital age. Follow us on Twitter or Facebook for updates.

Keys to an Effective Marketing Campaign: Step 3

Number three in the circle of effective internet marketing items search engine marketing (SEM). SEM includes off the page factors, such as news articles, press releases, a blog, YouTube videos, and social media (Facebook and Twitter), all that link back to your site.

An interesting company blog and updating your Facebook page informs potential customers about you and leads them to your site. These posts create backlinks which in turn helps with SEO. Done correctly, your blog will be reposted by others onto their websites or blogs, again leading potential customers to you. Use these web tools to show your customer what you can do for them and why they should chose your company.

Coppermoon is a full service Web Design & SEM firm which aims to help businesses compete in this digital age. Follow them on twitter or facebook for updates.